Yes, that’s right, treat sunscreen like toothpaste - make it daily habit. That is great advice I heard from a doctor. Why? Because unfortunately skin cancer is on the rise, one of the best skin cancer preventions is sunscreen, and studies show treating sunblock like toothpaste makes you much more likely to use it daily. [More]

Hawaii became the first state to pass a bill banning the sale of chemical sunscreens that contribute to the destruction of coral reefs. It’s interesting timing considering May is Skin Cancer Awareness month. But don’t worry, that doesn’t mean you have to get sunburned in Hawaii. Look to mineral only sunscreens (like ours ☺) that don’t harm coral reefs and keep your skin safe in the sun. [More]

Yes, the sad truth is that our skin does age and it’s probably earlier than you think. Ok, maybe sad isn’t the right word. I mean, there is something to growing old gracefully and embracing your wrinkles. But at the same time it doesn’t hurt to know the signs aging, slow it down a bit and keep our skin healthy for a long time. [More]

Block Island’s town council unanimously voted to ban the sale and use of balloons. Yup, you read that right; on April 2, 2018 the vote went down. While a ban might seem odd at first, it’s actually a measure to protect the island’s wildlife and coastal ecosystem. [More]

Celebrate our planet, environment and Mother Nature during this special holiday. Use code EDAY18 at checkout to get 20% off storewide today through Tuesday, April 24th.* Shop with us and buy our natural and organic moisturizers, cleansers and SPF products. [More]

Coral reefs are facing the threat of extinction. Increasing water temperatures and UV exposure are really damaging our reefs. For instance, last year experts declared large sections of the Great Barrier Reef dead. While all this is a bit depressing, help is on the way. Scientists in Australia came up with a sunscreen – different from what you’re probably thinking – to protect our reefs. [More]

Fiona the Hippo is adored by thousands everyday at the Cincinnati Zoo and she’s become an Instagram star with her own hashtag #teamfiona. So while you might be jealous of her insta fame, her skin care routine is also envious. Fiona’s routine is all natural and it keeps her skin looking fabulous. [More]

There are milestones in every baby’s life: crawling, walking, talking, and now you can add wearing sunscreen. The U.S. Preventative Services Task Force (USPSTF) just updated their recommendation – parents should know children as young as 6 months must wear sunscreen. [More]

No matter what you gotta wear sunscreen everyday. It’s by far the best thing you can do for your skin. As Dr. Samer Jaber of Washington Square Dermatology explains so eloquently: “It doesn’t matter how much money you spend on oils or retinol and vitamin C. If you’re not getting good sun protection, you’re wasting your money.” [More]

Why does our skin feel drier in the winter? Sure, factors like cold air, heaters and hot showers are at play but does our skin actually change with the climate? The answer according to science is yes. [More]